October 2021: The School District of New Berlin is excited to announce a 10-year, $150,000 agreement with Drexel Building Supply that gives the family-owned Wisconsin company exclusive naming rights to the fieldhouse at New Berlin West. As part of the agreement, Drexel has signage on the exterior of the fieldhouse, in the fieldhouse lobby and directly inside the venue, now named the Drexel Fieldhouse - Home of the Vikings. Read more HERE!
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November 2021: The SDNB is teaming up with Aspen Orthopedic Specialists and Orthopaedic Hospital of Wisconsin (OHOW) on a 5-year sponsorship agreement that gives the healthcare organizations exclusive naming rights to New Berlin West Middle / High School's outdoor baseball and soccer complex. Both Aspen Orthopedic and OHOW will have name recognition on newly erected signage at the complex entrance. Read more HERE!
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March 2022: New Berlin West will have the most aptly named high school softball field in southeastern Wisconsin after the SDNB and New Berlin-based Optimum Crush agreed on a 5-year, $25,000 naming rights agreement. The new name of the field is Optimum Crush Field. Read more HERE!
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April 2022: The SDNB has entered a 5-year, $35,000 agreement with Waukesha State Bank that designates the bank as an official sponsor of both the New Berlin Eisenhower and West high school athletics programs, and gives the bank naming rights to Eisenhower's indoor concession stand. Read more HERE!
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October 2022: Horicon Bank has entered a 5-year, $8,000 agreement with the SDNB that gives the financial institution naming rights of the outdoor ticket booth at New Berlin West. The Horicon Bank Vikings Ticket Booth will have signage designating the bank as an official sponsor of West athletics programs. Read more HERE!
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January 2023: C&M Fencing, a longtime sponsor and supporter of Eisenhower athletics, has agreed to a 5-year, $25,000 naming rights deal with the district. The Eisenhower soccer field, home of the 2022 girls and boys WIAA Division 3 state championships teams, will now be named C&M Fencing Soccer Field after the New Berlin-based company. Read more HERE!
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Please click on the Sponsorship Guide above for the latest partnership opportunities within the School District of New Berlin. You can also click and download a version of the guide HERE.
Sponsorships and naming rights are available for a wide variety of facilities across the School District of New Berlin. As an important source of alternate revenue for the district, we are pleased to offer a range of sponsorships to fit every budget. Having a classroom, learning commons, or even a performing arts center named for your company can gain exposure for your brand while investing in one of the top-rated districts in the state. Similarly, naming a space in honor of a loved one can serve as a meaningful way to show your support for our students.
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Academic Spaces
Examples of academic space available for sponsorships include; cafeterias, learning commons (libraries), maker spaces/fab labs, lecture halls, conference rooms and classrooms.
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Athletic Spaces
Examples of athletic space available for sponsorships include: elementary school gymnasiums, playgrounds, stadiums, soccer fields, ball diamonds, pools and weight rooms.
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Arts Spaces
The district is fortunate to be home to the West Performing Arts Center (WestPAC), a state-of-the-art multi-purpose auditorium. In addition to the auditorium at West, other naming opportunities include our Eisenhower auditorium, West's PAC lobby, Little Theatre, and music wings at both high schools.
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